100 Mile Celebrations for intrepid Charity Cyclists

An intrepid group of twelve Shrewsbury businessmen who have successfully completed a gruelling 100-mile charity cycle ride, are so far just shy of raising their £5,000 target for the Royal British Legion, to mark the final year of the First World War centenary.

Brothers Robin and Chris Morris, from fifth-generation family business Morris & Company devised the challenge and were joined by ten prominent business people and friends for the challenge which they completed last Saturday 8 September.

The Morris brothers have their personal reasons for taking part, as the company lost a number of employees in the great conflict and their grandfather Cliff Morris served in the war and was awarded the Legion d’Honneur in 1999 at the age of 100.

The group set off from the National Memorial Arboretum at Alrewas after laying a wreath, stopped off at the Legion’s Battle Back Centre at Lilleshall, which supports wounded, injured and sick Service personnel, and the Wilfred Owen Memorial in Oswestry before finally arriving eight hours later at Shrewsbury’s War Memorial in Quarry Park where the Last Post was sounded.

Robin said: “We were inspired by the Royal British Legion’s #ThankYou100 campaign to show our gratitude and remember the First World War generation who gave so much. I would like to personally thank our fellow colleagues in Morris Property for taking up the challenge with us, along with our friends – it really was a great effort by all.”

Chris added: “Not being a regular cyclist, I was anticipating a tough ride – and we all had our moments! But it felt so good and a real achievement as we drew into the Quarry to see all our supporters cheering us in. Listening to the bugler playing the Last Post was really poignant and made the long ride so worthwhile for such an important cause.”

The cyclists, hoping to reach their target and with just £400+ required, are grateful for any further donations at:


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100 Mile Celebrations for intrepid Charity Cyclists

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